quot;Network + experience" means achievement of the "Diamond brothers and sisters" – diamonds, jewelry appraisal – Jewelry
Classic elegant cafes, fashion dazzling diamond display table, comfortable sofa, Italian mix, all-fiber light ceiling, just like a bright galaxy ... ... located in Victory Plaza, Tianhe District, Guangzhou City, 22 floor, "BRIDD? Diamond Small Bird "experience center, gives the first feels like an upscale private club. The price of diamonds sold here, but only the traditional jewelry store prices by 50%. Even more surprising is that the brand experience center in Shanghai with annual sales equivalent to 30 traditional jewelry store sales combined.
Create a business miracle was actually a young brother and sister?? Xu Lei, Xu Xiao, however, their common start time, but just four years.
"Everything begins with restless"
Xu Lei, Xu Xiao brother and sister is not the place most like their looks, but their passion and commitment to the cause.
Experience Center recently opened in Guangzhou ceremony, Xu Xiao says of himself and brother. She said: "Everything begins with restless, uneasy in a nine to five office network company and a sister concern to only do the traditional diamond wholesalers brother, achievement of the 'Network + experience,' cause this new diamond sales . "
5 years ago, eBay (EBAY) extremely popular. Network and filled with obsessive dreams like other girls, 24-year-old Xu Xiao in the virtual trading platform built shops, or sell some of the first silver jewelry, business, and depression. At that time, Xu Lei in partnership with some friends to do the wholesale diamond business, before he was famous jewelry company in Shanghai, "the old temple of gold" work for a time. Xu Xiao Jiugen brother
to discuss: "Why can not we sell online diamond?" Brother suddenly enlightened, brother and sister on the way "to help each other up". Because my brother's network, called "Diamond", the sister of the network called "birds", so brother and sister to their own online shop named "Diamond bird."
"Anyway, our young loser!"
Order to concentrate on online sales of diamonds, brother and sister have quit a stable job. Xu Xiao recalled: "At first they are not good friends around, because then the biggest problem on the Internet transaction integrity is not high, easily a few thousand dollars in online sales of diamonds and jewelry, consumers generally have concerns. But my brother and I think these marketing models in the future prospects, the Xinyi Heng, ready to risk everything, and anyway our young loser! "Xu Xiao emotion terms:" I remember the 'diamond birds' first customer is the Heilongjiang A radio host in her online fancy a pair of earrings and pendants, which can not be assured, and I pass no less than dozens of calls, and finally hit her 3,000 to my account, get the goods after She also specifically to the local professional testing center, find really inexpensive. "
Good word of mouth spread slowly, brother Xu Lei getting goods to low-cost, savvy sister Xu Xiao, a silver tongue, "Diamond bird," an online shop business suddenly booming, and within a year became the eBay Internet The maximum credit jewelry business. Xu Xiao
not satisfied, and soon she found that if only 10,000 of these shops have dozens of e-commerce platform to display their goods, customers are hard to focus, to attract more people, we need a more framework for the professional services. The end of 2004, "Diamond bird" in the experience of Shanghai opened the first store. In early 2005, "Diamond bird" set up their own website, "I want the diamond net." Since then, the "diamond bird" in Beijing, Hangzhou set up shop experience.
Now appears that this step to take. This new "network + experience" sales model has unexpected success.
"People who do have diamonds diamond quality"
"Diamond bird" to the success of its competitors are also after another. The existing network of nine drilling, Weed Diamond and network with each other such combination of the traditional business model, but also 6cdiamond, Ying gold diamond mesh type only by phone and Internet companies to solicit business.
I am China Product writer, reports some information about farmhouse tables , children's table and chairs.